Interviews are the most common way journalists gather information on a particular subject. By interviewing eyewitnesses or the person at a center of a story, a reporter can gather vital information about a potentially complex subject, providing a listening platform. The interview also allows the journalist to chronicle different perspectives and opinions on a given news item. That way, a more complete picture of a story or individual can emerge.

Interviews are also intended to entertain audiences. The interview allows people to hear what celebrities and other compelling people have to say on a particular subject. In a sense, journalists are representing the everyday person. The interview is an indirect way for regular people to ask celebrities questions. You may never get a chance to ask Tom Cruise what his favorite movie is, for example, but through an interview you can find out.

In addition, the interviewee gets a chance to share his or her side of the story and give insight on a particular subject. Celebrities, politicians and business figures use interviews as a way to promote movies, campaigns, businesses, and charitable works. An interview is an ideal way for a politician to defend her position on an issue, or the philanthropist to spread awareness of his cause.

In essence, the interview is the most direct source of information on a person or event. By listening to an interviewee’s own words, the general public can fully understand what drives a person, the significance of that person’s causes and passions, and key perspectives on a particular event.

More information on interviews:

How to conduct interviews.

Guardian lists the greatest interviews ever held.

NPR article on The Art of the Interview, ESPN style.